Ochin
Our Research

We coined a new term: AI-ism.

AI-ism
noun·/ˈeɪ.aɪˌɪz·əm/·plural AI-isms

A new habit built to unlock value with AI while maximizing human advantage.

Ochin is the collective thinking of Operators and Practitioners.
We’ve lived through 100+ transformations. Tech with a side of value leaks and low morale.

Then came AI. And this change hits different. More value, but lower morale.
The truth is no one is on the other side of this change and we won’t claim to be either.

So we’re studying feverishly as we build.
We are interviewing CXOs leading AI transformations.
Publishing their wisdom and infusing it into our methods.

The concept of ‘AI-ism’ emerged from these conversations.
The idea of creating human advantage while creating value.
The idea that people can become even more extraordinary as machines get smarter.
And we’re here for it.

Please, join this collective. Learn or Pass it on.

Resources

Four ways in.

Our CXO Prompt Builder

Ochin Studio

Take 5 mins to get your hands dirty with AI. Build a deliverable, design a reusable prompt, take it to-go. Tailored to your role and industry.

Our Newsletter

Dispatch

Field notes from the research, every month.

AI-isms podcast cover
Our Podcast

AI-isms

Human Rhythms in a Synthetic World. Warm, lighthearted talks with CXOs and founders building their AI-isms live. Perhaps there’s one you could borrow.

Our Exchange

Online AI-ism Collection

Pass on an AI-ism that worked for you. Four questions, sixty seconds.

© 2026 Ochin Labs LLC